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COMPANY NEWS
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For
release: Contact: Vivienne Stearns-Elliott, PR Solutions
March 2003 410-252-0026, cell: 410-733-6681 |
MR. LISTER FUELS TREND OF 'FOR SALE BY OWNER'
By Placing Inventory on Multiple
Listings
Home Sellers Reach Realtor Clients, But Save
Thousands in Commissions
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WHAT: Maryland
realtors have traditionally used a two realtor sales system
that results in an average 3% sales commission each, for example,
for the Buying realtor and the Listing realtor. Since 1986,
a real estate firm called Mr. Lister has been changing the
way homes are sold. Owners who want to sell on their own can
enjoy the advantages of the Multiple Listing System (MLS),
but save one of the two commissions. Traditionally, the Listing
Broker lists a seller’s home on the MLS, an electronic
inventory of homes accessible to over 34,000 plus agents. Instead,
Mr. Lister can put a “For-Sale-By-Owner” on the
MLS for a flat “Quick List” fee. The “For-Sale-By-Owner” gets
the exposure of agents bringing potential buyers to see the
home. Mr. Lister’s flat fee is $399, instead of thousands
of dollars in commissions. A seller does not pay a commission
when the Buyer is not represented by a Broker. For example,
the seller of a $160,000 home can save $4,800; savings on a
$300,000 home may reach $9,000.
WHO:Maynard
Gottlieb, President, Mr. Lister Realty and a real estate broker,
explains, “Baltimore home inventory is at a low; so homes
are not on the market for very long. Why pay a second realty
commission for a home that’s not going to be on the market
for very long?” Hillary Holman, Vice President,
Mr. Lister Realty, adds, “Mr. Lister offers
the Selling Broker more listings to show. We place inventory
onto the MLS market that wouldn’t have gotten there with
the commission costs of the two realtor system.” |
WHERE:1705
Reisterstown Road
Pikesville,
Maryland, 21208
PHONE: 410-486-5478
Other interesting facts about
Mr. Lister:
Mr. Lister trend is increasing:
2000 sales: $108,102,549
2002 sales: $109,173,108
Upper end home sales through Mr. Lister doubled from
2001 to 2002:
Homes over $300,000 in 2001: 24
Homes over $300,000 in 2002: 48
Mr. Lister also offers Sellers a menu of services.
For an additional flat fee, owners can opt for Mr. Lister
to: Prepare Contract with Addendums, Review Settlement Sheet & Calculate
Closing Cost, Attend the Settlement, Receive a Lock Box,
etc.
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For
release: Contact: Vivienne Stearns-Elliott, PRSolutions
August 2003 410-252-0026, cell: 410-733-6681 |
MR LISTER - 'FOR SALE BY
OWNER' SPECIALIST
Has spike in demand for menu of realty services
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WHAT: Mr.
Lister, a licensed real estate broker business located in Pikesville,
reports a 100% increase in the number of Residential Contracts
it has drawn during the summer of 2003 compared to summer 2002.
Mr. Lister is a “For Sale by Owner” specialist,
offering an “a la carte” menu of services to support
home sellers. The main service is a $399 Quick List, which
saves the seller thousands of dollars in real estate commissions
while placing the residence onto the Multiple Listing System
(MLS), an electronic inventory of homes accessible to 34,000
plus Maryland realtors.
However, Mr. Lister also offers “For Sale by Owners” other
separate realty services for additional flat fees. Owners can
opt for Mr. Lister to: Prepare Contract with Addendums, Review
Settlement Sheet & Calculate Closing Cost, Attend the Settlement,
Lease a Lock Box, etc. No one separate service is dependent
on another. Many “For Sale by Owners” have not
used the Quick List, but have asked Mr. Lister to prepare their
Residential Contracts.
Maryland realtors traditionally use a two-realtor sales system,
which produces an average 3% sales commission each for the
Buying realtor and the Listing realtor. “For Sale by
Owners” who choose the “Quick List” with
Mr. Lister can enjoy the advantages of the Multiple Listing
System (MLS), but save one of the two commissions. For example,
the seller of a $160,000 home can save $4,800; savings on a
$300,000 home may reach $9,000.
The “For-Sale-By-Owner” gets the exposure of agents
bringing potential buyers to see the home, and does not need
to buy ads in local papers or wait for potential buyers to
spot a “For Sale” sign on the lawn. Founded in
1986, Mr. Lister has grown steadily for seventeen years. (See
fact sheet.)
WHO:Maynard
Gottlieb, President & real estate broker, Mr. Lister Realty: “Baltimore
home inventory is at a low. Why pay a second realty commission
for a home that won’t be on the market very long?”
Hillary Holman, Vice President, Mr. Lister Realty: “Mr.
Lister offers the Selling Broker more listings to show. We
place inventory onto the MLS market that wouldn’t have
gotten there with the commission costs of the two realtor system.”
WHERE1705
Reisterstown Road
Pikesville,
Maryland, 21208
PHONE: 410-486-5478 |
Mr.
Lister Fact Sheet & Fees:
Growing trends for Mr. Lister:
2000 sales: $108,102,549
2002 sales: $109,173,108
Upper end home sales doubled from 2001 to 2002:
2001 homes over $300,000: 24
2002 homes over $300,000: 48
The $399 Quick List Package Includes:
Listed on Maryland Multiple Listing Service
(MLS) accessed by 32,000 plus realtors
Listed on Five Real Estate Web Sites
Realtor.com
Homestore.com
Homesdatabase.com
Mrlisterrealty.com
Monstermoving.com
Review Contract of Sale that is present to
you by phone
Color photograph taken by a Professional Photographer
Maryland Disclosure/Disclaimer & Lead
Based Paint Documents
Color location map
Mr. Lister Realty “For Sale” sign
which includes space for home number
Blank Contract of Sale, upon request
Menu of Additional Menu Services
Prepare Contract with Addendums $325
Review Settlement Sheet & Calculate Closing
Cost $125
Review Contract of Sale and Calculate Closing
Cost $75
Attend Settlement $300
Additional Addendums $35 per
Signs $75
Lock Box $45
Home Owners Warranty $370
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